Feeding Families, Fueling Purpose | The Beehive Meals Story

I mean, it would be like payroll would go to hit our bank
account and nothing would hit. And so it’s like, oh, I don’t thinkthere’s any
money anymore. Welcome to the Know Your Ship podcastpresented by E-Hub. I’m
your host, Frank Dolce.This is the one and only Elise Jackson with Beehive
Meals. Uh, I we were talking about this when you came in. Ihappen to know
your husband Adam through a completely different circumstancewhich is kind of
which is kind of fun. And and so when you go back and talk to him then now
youcan make Yeah. Now I’m he was like who who are you going I’m like I don’t
know. I just I’m doing Tesla solid.Yeah. Yeah. Absolutely. Well, there’s
nothing wrong with that. Okay. So, uh, Iwant to talk about obviously Beehive
Meals and I want to talk about all of the growth and success. I really want
totalk about some of the business lessons you’ve learned because I think it’s
really interesting. You’re like the unwilling entrepreneur and you don’thave
necessarily a background other than maybe in in your family a little bit of
entrepreneurship and and so but you’vedone an unbelievable job and you’ve
kind of this discovered talent. So, I want to talk about all of those things,
butlet’s go back a little bit farther than that. Okay. Are you a Utah native?I
am. So, I grew up in Leighton. I will put the T in there. When youI purposely
have to do that. I grew up in Leighton. By the mountain?No, I grew up in
Leighton. Yes. Um, I went to Leighton High. Uh, my husband did as well. So,
Adam also grewup in Leighton. He went to Northridge. Um, there’s an age gap
between us. We met when I had just graduated highschool at 19. He’s 27. Um,
so 8 years. And you are much more mature than Adam.No, I tell people all the
time, I don’t know why he married me. I was so immature.I’ve matured a lot
over the last 12 years. That’s great. Love it. Um,so we were Yeah. So we both
grew up in Leighton. My dad was an entrepreneur.Mhm. Um, and he was in land
development. And so like my junior high kind of yearswere like the ‘ 0708
like crash of real estate.And that was like really ingrained in me. Like it
was like a huge hit to mydad’s business and it was very like either feast or
famine and just seeing the stress that it puthim through. I was like, I never
want to be an entrepreneur. Yeah. I don’t want to marry an entrepreneur.
Iwant nothing. Like I want you want stability. Stab. I want you to have as
stable air quotes as a 9 toive job is right.I’m like I just want to marry
somebody who just gets their paycheck and comes home. Mhm.And Q I married
Adam who is not that. Well, and to some extent he is.Did you know that when
you married him? Was he an entrepreneur then or was he getting like did he
have like a steadypaycheck? Yeah. So when we got married, so background on
Adam, he had a dad who was in like banking, finance, so the verylike very
stable 9 to 5 and then his mom is an entrepreneur and it was kind of this mix
between his dadwas able to have the stability that allowed the mom to kind of
like go out and like take some risk and then likesome would work, some would
not. And so it was kind of like this balance, right? Well, Adam is much more
I think he’s agood mix of his parents, which is a great thing, but he is
definitely that entrepreneur at heart. So, when we met,um, he had already
finished his undergrad at BYU. Um, so he had moved down to Provo to do that,
you know, moved back to Leightonwhere he’s from, and he was getting his
masters at the U, his MBA. Mhm. and he was working a nineto-fivejob um in
Ogden at MarketStar and he would do it was the executive MBAprogram. So he’d
you know work during the day and then do school at night. So I thought I was
marrying somebody thatlike you know was going to be the corporate kind of
ladder. Yeah. And we got married andthen boom. Yeah. Well, so there was
actually a lot of things that happened. Our first, sowe got engaged. He had
this, you know, job at MarketStar. Then he was offered a job at a a different
tech company ummore in like the Salt Lake area and he took that job as really
wellpaying. Umand he was there for about 3 months and then they cut his whole
division. So it was like we were about to get marriedand he lost his job and
it was kind of like oh I that stable 9 toive job isn’t as stable, is it?Yeah.
And so we actually went our first year of marriage where Adam didn’t havea
job. He could not get like he interviewed for hundreds of jobs probably.It
was a situation where he didn’t have enough work experience but he was hadtoo
much schooling. It was like this weird like well you are going to be an MBA
like if I we hire you you’re just going to leave us like once you finish.So
it was this weird thing. He ended up back at MarketStar. Mhm.um after a year
of searching and he went into email marketing automationwhich eventually
landed him down at Qualrix um about a year later which kindof really was like
this road map to actually how Beehive Mills ended up starting. Um so I feel
like everythinghappens for a reason. Absolutely. Um, but yeah, so when he was
in his MBA program, he had anentrepreneurial class that the teacher was very
he’ll always describe it like he’s this like hippie dude, long hair,wouldn’t
wear shoes to class type kind of guy teaching entrepreneurship. Yeah. And
he’d like sit on your deskwith his feet in your face. That’s kind of I mean I
wasn’t in the class, but that’s how like he describesit. Now, are you telling
me this happened at the U? Yeah. And this didn’t happen at this washis
favorite class at Cal Berkeley. That’s a thing you’d think of, you know, like
at Oregon, right? Or something theguys walking around, no shoes on, face.
Okay. But but it was his favorite classinstructor. Yes. And the basically the
class was he would bring in successful entrepreneurs and they tell their
story, right? It’smore like the motivational side of things. And um he always
tells a storyof the founder of school candy came in and you know he talks
about um like it’s all about the story and telling a goodstory and all these
different things and um and then his entrepreneur professor would basically
compare entrepreneurshipto surfing essentially. It’s like when you’re
learning to surf, you’re notgoing to go out and catch the biggest waves,
right? You’re going to practice on the white water, the baby waves. likeyou’re
not going to go catch that massive like once in a lifetime wave right off the
bat. And so entrepreneurship treat it kind oflike a game, you know, practice
and if you make five bucks, you win. And it was this thing where their
finalin class was there were no like true tests or any of that. The final was
takea piece of paper and you tell me if you’re going to start a business or
not someday. And it was like yes, you passessentially. So he writes his yes
on there and and from there it was kind of like okay like Adam got this like
okayit’s and the whole thing was like you don’t have to like burn the boats
you don’t have to quit your job to be anentrepreneur right I think that’s I
needed that a little bit where I was my goal was actually to gointo dental
hygiene so I was working in a dental office as an assistant um Adam was
working um in techand he decided to start a wooden sunglass company. And so
itwas that his ide was that what he wrote on the paper. Yes, I’m going to
start a wooden sunglasses company. It was just Yes. Like it didn’t hedidn’t
have to say what it was. Oh, it was just like literally like will you start a
business someday?Oh yeah, that was the final. That was the final. So, right.
Yeah.His favorite class, obviously. No kidding. Yes.Perfect. So he takes um
so basically he went to Alibaba which is like basicallywhere you can just
source anything from you know overseas. He found these generic wooden
sunglasses and threw itup on an Indiegogo campaign which is essentially like
kick it’s a crowdfunding type Kickstarter.Mhm. And he was able to drive I
think it was like$9 or $10,000 in sales in a 30-dayperiod you know with that
campaign. And that was kind of like a fun little like,oh, like we got this
money and like now we get to go buy the product and we didn’t really have to
like put a wholelot of our own capital into it. Mhm. And so that was kind of
like our dip dipour toes in the water, right, of entrepreneurship. And after
that, um, we had a couplepartners in that business and each year for two
years we ran Kickstarter campaigns and those did really well.They were some
of the most funded sunglasses on Kickstarter. We did about 270,000on one of
them and $280,000 on another. And those sunglasses at that point theyweren’t
just generic Alibaba. They were like actually had um they were reallycool.
They were wood so you could do like engravings and etchings down the side. So
we had different designs.And then the second round was like a titanium front
with wood sides. So, it was kind of cooland it was a good thing for me to see
that like we both still worked full-timeand this was very much like the
moonlit business after hours.Dipping your toe Yeah. in the water. Yeah. Yes.
So, we umwe ended up exiting that business. We sold it to a partner. It just
partnerships. We learned a lot in thatbusiness. Partnerships can be really
hard. Well, yeah. Let Okay, I want tohear the rest of the story, but tell me
quickly te tell me about some of those challenges with partnerships.Yeah. So,
when we started the company essentially well and I I can’t even say I started
it. This was Adam’s company,right? He started it and when he initially
started it, he went to a buddy of ours. We both play soccer. We playedsoccer
with this friend and his wife and it was kind of like he was more um artistic
design creative. Mhm.So he was able to create the actual designs on the
things. He helped create, you know, content from video and allthese different
things. So we brought on an initial partner and he was great. Andonce we did
our first Indiegogo campaign, you know, it was $9 or $10,000, we ended up
somehow getting in contactwith this other guy that was like, and again, I was
very much like, we are not putting our own money into this. Likethis has to
sustain itself. And this guy offered us $6,000 and Ithink it was like for a
third of our company and I was like and we were like yay like six grand like
yeah we that’sso much money. Yeah. And so he took we gave him a third of our
company and he was designed to bethe money guy like kind of just the like he
was not going to be operating the business at all. It was very much likehe’ll
fund things. So he gave us $6,000 andafter So that was after the first
campaign. So we launched our Kickstarter campaign with the etchings down
theside, you know, about $270,000 in 30 days. It was kind of like, oh, okay,
like great. And with Kickstarter, Idon’t know if you’re familiar, like you
get the money like after the campaign all obviously ends and then you have
toplace your order and then you’ve got to wait for it to be manufactured and
then you ship it. We wanted to expedite thatprocess so it wasn’t such a
waiting game for customers. Yeah. So, as soon as like it was nearing the end
of the campaign,we wanted to already get our order in, but we didn’t have the
money. So, this is where our money partner came in. It was great. Like, I
needed likemaybe 50 to 80K of cash right then to place, you know, our order
with our manufacturer and then we’d pay him rightback as soon as the Kickstarter
funds came to us. So, we needed that for that first round.And then um you
know next year we went in did the 280k again. By that timethough we were also
selling online like had our own like thing. We were becoming more financially
stable I would say thatwe got to this point where it’s like well I don’t need
his money anymore. And at that point, it was this weird thing.And I don’t
actually know how this really happened, but at some point, our initial
partner, that was the creativeguy, ended up getting bought out by he like he
wanted to be done essentially.So, we bought part of his percentage and our
other money partners. So, we were now 50/50 partners essentiallywith the
money guy. With the money guy. And it was really hard because Adam and I were
the ones actually operating thebusiness. Mhm. And we would run these
Kickstarter campaigns and they’d do really well and it would be this weird
likeour money guy owned other businesses and he essentially wanted to just
pull capital out of Westwood which was thesunglass. So it’s like well if
you’re going to pull money out I have to pull money out and so now there’s
not money actuallygoing back into the business to actually grow it but we’ve
got this 50% partner and like sothat was really hard. So, we got to the point
where it’s like, okay, this isn’t working and we were actually going to
purchase him out and we went to him, youknow, we agreed on a price and we
started going down like the road of buying him out and then he realized
howmuch inventory we had and like we had a good amount of inventory and I
think it was just kind of like well like then youguys aren’t giving me a good
enough value and and it’s kind of like okay but you still have to sell the
inventory andso anyways there was this point where it’s like we just couldn’t
do the relationship ship anymore. So, we’relike, “Okay, fine. You buy us
out for the same price that like we were going to buy you out.” And we
gave him like 12months to pay it. Like, we made it really easy for him to
like pay it. Like, it wasn’t all at once. So, it wasmainly we just needed to
get out of the partnership, which I think was really hard cuz initially that
was Adam’s, youknow, baby. Yeah. And so after that, again, I feel like wewent
through that for a reason and it was a really good way for us to understand
like how not to do certainthings in a business. Um, so we learned a ton and
after that we knew we wantedto do something else. So we actually, so I was
like all in on entrepreneurial. Okay. So you’ve changed your your mind
alittle bit about this. But it was still this like Adam still worked by that
time. Um, we had a baby,so I was stay at home mom. I decided not to go into
dental hygiene. Um, and I was all in at that point. So,we actually tried, we
got samples on a few different types of products. Um, youknow, we looked at
like a baby clothing company, we looked at a blanket company, we got samples
and we’re like, I don’t know about this.And eventually, because it was always
supposed to be Adam’s idea. I don’t know. It was likeAdam was the
entrepreneur so it was supposed to be his ideas and so I kind of just like he
worked his 9to5 I was stay at home mom and Mhm. we just continued life that
way. Mhm. But so was he at Qualrix at this point?Yeah. So we Okay. So you you
said that this kind of all Yeah. Okay. Yeah. So we moved down uh to Provo and
Ihad our first child in 2016. We lived in Provo and this is kind of a fun
piece tothe story where when I was 6 months pregnant I went into complete nesting
mode. I don’t know if your wife ever didthat when she was pregnant. Very
familiar. And so it’s this like six month like I am getting everything
possible donebefore I have this baby. And I went in this like I’m going to
prep freezer meals. We lived in a townhouse in Provo.We had a deep freezer in
our garage there. Mhm. And it was like okay I’m going to prep all these
meals. It took me an entireweek. I did all the planning, the shopping, the
prepping, and in the end, I prepped about 80 freezer meals. Andall of these
served like six to eight people. They weren’t like small. And I’mlike, how
many did you do? 80. 80 meals for that would feed six toeight people. It’s
just the two of you, right? Yeah. There’s just the two of us. And I was going
to have a brand new baby.Wow. So, how many like how many would that cover you
for a year? Yeah. Well, and that’s what like when Igot into I’m like,
“Oh my gosh, this is way too much.” like we probably could eat two
of these a week. Yeah. For like a year. And soI quickly realized I overdid
it. And I will say I have a I have ADHD. And Ithink it’s that like
hyperfocus, right? That it’s like if I’m going to go all in on something, I’m
all in. I am in it.Well, let me ask you one question about that. How did you
know like where did you get trained to dofreezer meals? I mean, it’s that’s
like I feel like a very Utah like mommything. Like you just you I don’t know.
I mean, so I grew up my mom was the typethat always put a home-cooked dinner
on the on the table every single night. Even to the point where if they would
goout of out of town for a week and leave us with a sitter, my mom would make
the casserles and freeze them and that theywould like pull out and bake them.
So I think there is just that like I don’t know that like Utah mom.Okay. So,
you’ve had some experience with it. It’s not like you looked it up online
somewhere. You justhad this Yeah. knowledge of Okay. Yeah. So, I make all
these meals and we were in Provo at the time um and we’remembers of the
Church of Jesus Christ of Latter-day Saints and our ward at the time um found
out that I had all thesemeals and so they called me in and they’re like,
“We think you should be in compassionate service.”Okay. So for
those who don’t know what that means, explain compassionate service. So
basically in a ward you have um thewomen are a part of what’s called relief
society, right? And it’s that’s kind of all the the women in the ward,
butwithin that there’s a calling that’s called compassionate service. And
it’s this individual in the ward who ifsomebody is sick or has a baby or has
a death in the family or something likethe ward it’s typically arranged that
through the person doing compassionate service like they find dinners or
likeservice for that family or individual. So essentially they’re like oh you
can be in charge of compassionate service.You have five years of meals
freezer. So it was it was like and being in Provobabies were being born like
every other week. You know, people would have surgeries or get every other
week. It was That’s being conservative.No. Okay. Yeah. Okay. I thought Yes.
No. Seriously, there were baby blessings. I swear multiple a month.It’s
constant. It’s constant. So we I how what I would do is you know somebody
would have ababy and I would cook one of the meals and make it warm and take
it to them and then I would leave them with like two tothree meals to cook at
a later time cuz it’s like a lot of times when you get service when some of
these life eventshappen it’s like you get a lot of help the first week or
two, right? And then it’s gone disappears. And so it’s kind of like I take
them ameal and then I’d be like when it all dies down like here’s a couple
extras. Mhm.And so that was really this first like inkling into the power of
food and likehow it can be used for service. Um so that was kind of the start
of that was 2016 and at that time Adam was workingat Qualrix. He ended up
getting in contact with um somebody there that um Idon’t know if you’ve ever
been familiar with the company Cayle. It was a soccer brand uh street soccer
brand from a longlong time ago. No, I feel like I’m very familiar with this
world of soccer, but that does not ring a bell.So, this company started out
of BYU and it was a group of friends. Anyways, itended up dying off, but it
was like this kind of like cool thing when I was younger, when my husband was
youngerplaying soccer and he happened to come in contact with um somebody who
had been involved withCayle in the early phases and he’s like, “Oh, you
should meet the founder.” And D. They got in contact. Well, thisfounder
of Cayleey um also went uh owneda business, a product and packaging design
firm at the time. They did a lot of design for like big companies likeDoerra,
Young Living, very like big MLM brands here in Utah that um they’dcreate the
products, source it for them, you know, do all the packaging, all these
things. And so they had a a verytalented team in house to do all of that. And
the idea was Adam’s backgroundis marketing, digital marketing. And it was
like this idea that like very entrepreneurialike that we can createproducts
and then we can do spin-off brands and do like all these like small like
little product type brands.And so it was like Adam should come on and be the
marketer for that. So Adam left Qualrix which led him toworking for a small
business here in Utah. Um he was there for about two years and there were
good ideas butunfortunately one of the ideas kind of put the entire company under
which is like super unfortunate when you think ofsmall business that like you
know you go all in on something andum it just if it doesn’t work it doesn’t
work. Yeah. So it was very clear after abouttwo years of him being there. I
mean it would be like payroll would go to hit our bank account and nothing
would hit.And so I was like, “Oh, I don’t think there’s any money
anymore.” And so we umit was very clear that that was not going to work
out. And that was when Adam went to work one morning. You know,I was at home.
We had moved back to Davis County at that point uh to be closer to family um
cuz he was workingin the Salt Lake area. And my kid, we had two kids. I had
a2-year-old and a 9month-old. And I woke up one morning, they were still in
bed, Adam had left for work,and I pulled up my phone and like the notes app
on my phone. And I was kind of like, okay, like Adam’s going to lose his job.
Like what am I good at that canmake money? And so I literally labeled it
things I’m good at.Do you still have that? No, I wish I did. I know. I do
have the original Facebook post, though. So,we’ll At least there’s something.
Yes. No, I don’t have that anymore. So, it was things I’m good at. And there
waslike a list of like maybe eight to 10 things, but like very homemaker type
things like crocheting. I like tocrochet. Like baking. Like baking is fun.
And then like freezer meals was on there. And it’s as I went down my list,it
was kind of like, okay, what could I actually like scale or not even scale,
but like do to actually make actualmoney. Like crocheting is a lot of work
probably. And like how much are people actually?No, baking is a very like
niche skill that I I like to bake more of an enjoyment, notthe stress of
making somebody’s birthday or like Right. occasion. Yeah. Yeah. But I’m I
love a goodbakery. I mean, I found one today, as a matter of fact. Yeah, that
is fantastic. It feels like walkinginto a good bakery. It feels like Yeah,
like that. Like the face you just made likeOh, yeah. Right. Okay. Food. Food
is my love language.Very nice. Okay. So, baking, you know. Yeah. So, you
know, I get to freezer meals. I was like, okay, like Iobviously at one point
have prepped 80 by myself. And so I was like, I know how to prep a lot atcard
of compassion service. I was. And so it was something I’m like, I could do
all the shopping. I couldprep it and I could deliver it to people. Like let’s
make it as easy as possible and for the other people, notfor me. Yeah. No,
not for me. Yes. Um, so I was kind of like, okay, like Ican do this. So, it
was like an hour time frame between like getting up, writing this list down
to being like,”Okay, like I have all the recipes that I already do
because I prep freezer meals for myself.” And so, but I didn’t have any
likepictures of this. So, I went to Adobe Stock Photography and got just some
like stock photos of some of meals likefreezer meals and bags and or finished
meals. Yeah. Just stock photos. Uhhuh. and I put together a picturecollage
and I threw it up on a mommy Facebook group in Davis County and itimmediately
took off. So essentially it was like hey like I will you know do allthe prep
and I will deliver these 10 different meals like it’s you know one all comes
all together duh I deliver itlike it’ll be delivered in a month from now and
I gave the price and itimmediately started people were like yes please please
and they’re like well how do we pay you? And I’m like, “Oh, I don’t
know.” So, I hurried and set up aVenmo account and cuz I didn’t have
one. And so, I hurried and set that up and Iwas like, “Okay, maybe pay
me like half now and then like half when I deliver cuz I just need money to
like get itstarted.” All the stuff. And and then I’m like, “Okay, I
don’t have a freezer.” So, then I had to like go to RC Willie, I think,
and get like a bigfreezer cuz I didn’t know what I was doing. Wait, what
happened to the freezer? Is this after? So you move.No, but like to deep
freeze. So a deep freezer is like I mean it’s a deep freezer, but like I need
probably likemore of a standup freezer to actually like put them on a shelf
to freeze cuz if I throw them in a deep freezer,they’re going to freeze all
weird. So I had to go get a freezer. Well, thenI like was super excited.
Okay, so back up a little bit. First day I did $10,000 in sales. Wait,is this
the same day that you tell me the time frame here? You got up in the morning.
I got up at like 7:00 a.m. posted thisby like 8:00 a.m. and then like and
then you started getting sales in the same day in day one and I called Adam
or probablyaround like noon or 1 and I was like um I think I just started a
business.Wait, was Adam like this? No way. I’m the entrepreneur. Was he like
wait asecond? He was like, I’m supposed to come up with that idea. No, he was
so supportive the entire timeand it was kind of like, “Oh, that’s
awesome.” It’s so great because it it probably waskind of sitting there
in front of you guys. You just had no idea because circumstances didn’t lead
you in thatdirection and then all of a sudden here it is. So, so tellme Adam
went to work. Yeah. Did he still have a job? Yeah. So, he was still working.
Yes. So,he was still at the small business. It was just very clear it
probably wasn’t going to be lasting much longer. So Iwas trying to be
proactive. Is that okay? Is that part of your you mentioned ADHD or is that
part of yourjust personality? Like are you a planner? Are you a structure?
Are you Yes, I am. So like in our business nowto this day like Adam is the
marketing side. I’m the operational. Like I lovenumbers. I love processes. I
love budgeting. Yes.Yeah. So that’s like I run the ops, he runs the
marketing. Gotcha. Okay. Perfect.So he So anyways, did $10,000 in sales. So
this was um beginning of August of2019. I given myself in for a whole month,
so till September to actually dothe deliveries, which I’m very grateful for.
And I know Tess came in earlier and she was like, “Is it luck? Is it
likeright we were talking, is it luck? Is it grit?” It’s both because I
think I did things not realizing that they were likesmart at the time and it
I got lucky. So, I gave myself time because in thattime I remember telling
family about what I just done and Adam’s mom calls me and she’s
like,”You realize you can’t do this out of your house, right?” And
I said, “Oh, no. I had no idea.” She’s like, “You need
acommercial kitchen.” And I’m like, “Oh, but like people sell stuff
out of that.” She like, “Yeah, that’s cookies andcupcake.”
Like, you can do that out of your house. you cannot do raw meatlike out of
your home kitchen. So, it was like, “Oh, shoot.” Like, I need a
commercial kitchen. So, we endedup finding um a guy who did um food trucks.
Mhm. And it was something where like hecould prep all of his food in the
morning in his kitchen, you know, and then he’s out during, you know, the
dayselling and then they come and need the kitchen in the evening and to
clean up.And so it’s like there was a time frame where we could go in that
the kitchen’s not being used. Mhm. So we could put our freezers and
ourequipment in there. And so I found that guy. Then I found as I was going
through cuz I still have to get like cert uminspections and stuff and all
these things and I found out that I couldn’t just have a food handlers permit
as theowner of a food operation. I don’t know. It was weird. I had to have
this like food safety manager certificate which isa college course that you
can do at your own pace but it I had to do it through um Utah State
University.And so I like got the course like it’s kind of like an enroll and
you do it at your own pace and you take the test.Uh-huh. So, I had to do
that. How long did that take? I think I had to cram it in like 10 days type
thing.Oh my god. Cuz I had to get it done. Long course. Yeah. To get it like
in because you’re in business.I’m in business now. And thankfully like Adam’s
background, he was able to get me a website up fromlike it like so we hit
September. I had a website. So I was like actually able to collect money
through there and um Ididn’t have to do Venmo. And so we get into things in
September and I,you know, start selling. We’re like, okay, this is going
well. Like, this is such a fun little side thing. Like Icould do this like
once a week, you know, like post the menu, you know, take orders, all these
things. And it’s likethis could just be like I could do this a couple times a
month. And you’re just thinking kind of local. Yeah. Where you could go
deliver.Yeah, absolutely. This was all like Davis County within like 20
minutes of my house type. Like there was thefarthest delivery. So um at that
point it was around SeptemberOctoberish that Adam ended up leaving the business
that he or the the job he was at.Mhm. And it was something that it’s like
okay great. I’m covering our bills like our necessities with Beehive Mills at
thatpoint that it’s like you can go find something else. You can take your
time. You could even come up with your own business idea because you’re
theentrepreneur. I’m not the entrepreneur. You’re like, “Adam, here’s
how you start. Get up at 7 o’clock in themorning and launch by eight. Write
write your list of things you’re good at. Launch by eight. I don’t know.The
playbook is right there. So, he’s, you know, still looking forjobs or still
like this.” His mom’s an entrepreneur, so he went and helped her in her
business for a little bit. Obviously, he was still helping me hereand there, but
I was only one person. I could only take on so much cuz I was doing all of
the shopping, prep,delivery all by myself and I have two kids. Yeah. So, and
we also thought it would bereally good timing to get pregnant again. Like,
this was planned. I mean, I couldn’t agree more likebecause it was like we
had a 9-month-old and it was like they we want them close together and so and
you don’t have ajob. So like this would I think we thought that it was like
we can go on really cheap insurance maybe because youdon’t have a job. I
don’t know that we’re like we should have a baby now when it really cheap.
Absolutely.So very logical. I got pregnant too andso I’m like first trimester
which I don’t know how your wife was. I was like could not get out of bed tired.
I didn’tget nauseous, but like or throw up or any of that, but it was like I
could sleep my entire day away.So, I’m still doing Beehive Mills, you know,
chipping away at it. And by theend of 2019, you know, having started actual
deliveries in September, we did total about 30,000 in Shopify sales andthen I
don’t know how much on Venmo and then that other thing and then that other
stuff. That’suh so like 30 about $30,000. And so you know go into 2020, it’s
aboutFebruary time frame, Adam was being recruited at the time to go work at
theChurch of Jesus Christ of Latter-day Saints in their missionary
department. Um because of his skill set inmarketing, email automation,
they’re rolling out that same software that he’s a specialist in and they
need. Soanyways, it was a really cool opportunity that he was going to have.
And so I hired my first two employees inFebruary of 2020. I was like,
“Okay, this I was getting consistent, you know, customers coming back
every singlemonth.” Yeah. Um it was growing by word of mouth that it got
to the point like, “Okay, one, I’m pregnant. Two, Adam’s going to starta
new job.” Like three, there was enough money in the business to hire a
couple people.Yeah. So I hired a couple part-time uh girls to help me in
February. And then Marchhits and March 16th of 2020, it was actually one,
it’s when everything shutdown. Two, it’s the day Adam started his job at the
church. So, he literallyshowed up to the church office buildings, walked in,
and they’re like, “Uh, here’s your laptop. Go home.”Yeah. Beat it.
Like, go work from home now. Yeah. So, he’s home now. And it was like
justnuts as far as like I mean to go back to March of 2020 where you can’t
leave yourhouse. Mm-m. When you do leave your house to say go to the grocery
store, there’s nothing on the shelves.So there’s all this like fear and
scarcity in the world. Mhm. And we just started seeing I was stilldoing sales
by like posting on the Facebook